Sunday, October 26, 2008

Why user research is a good thing

News flash:

A Facebook group formed for those opposed to the site's new design is nearing 2.7 million supporters, and the leaders organized a two-day boycott to bring their point across.

The group, called "1,000,000 against the new Facebook layout," has greatly exceeded the expectations in its title and encouraged its supporters to stay off Facebook during the weekend of Oct. 18 and Oct. 19.

…Jessica Fishbein, a high school teacher who is one of the administrators of the group with more than 2.6 million backers [says] "Facebook, which normally cared about the feedback of people, just made this decision, didn't really care what the users thought and isn't really responding to feedback," she said in an interview. "People are very upset."

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